BESSOU is a Japanese homestyle restaurant with a creative take on everyday Japanese comfort cooking. Nestled in the NoHo neighborhood of downtown Manhattan, the charming hideaway is a true reflection of its name — a home away from home. FAREWELL used playful type inspired by traditional Japanese nature prints, abstract shapes and a vibrant indigo blue to craft an inviting online presence for the restaurant that also serves as owner, Maiko Kyogoku’s online invitation to share her family’s food traditions and childhood memories.